Communication

Communication & Marketing – doing good and spreading the word.

Our company firmly believes in its work and the service it delivers, because for Fila “doing” is more important than “saying”. This is why we use such concrete direct communication and marketing strategies.

Marketing supports our distribution network, made up of specialised retailers and building suppliers and we keep the markets constantly updated.

Communication increases our visibility and, above all, consolidates our clients’ loyalty.

How?

With big-impact international press campaigns.

With brochures, catalogues, easy guides and technical specifications.

With merchandisers, display units and totems to increase product appeal and draw attention to the sales point.

With an increasingly stronger presence on Internet and the social media, of which this site, translated into seven languages, complete with news, advice and technical specs, is just one example.

With stands, merchandisers, information material and participation in the most important international sector fairs such as:

CERSAIE, Bologna

MARMOMACC, Verona

PULIRE, Verona

CEVISAMA, Valencia

COSTRUMACT, Barcelona

BAU, Munich

STONE-TEC, Nuremberg

SURFACE, Las Vegas

COVERINGS, Orlando

BATIMAT, Paris

STONEXPO, Belgium

PIEDRA, Madrid

THE TILE & STONE SHOW, London

SAINT-GOBAIN, Marseilles

BIG5, Dubai

All examples of how we speak directly to the professional, the operator and also the end user.